Looking for an acne specialist clinic in Birmingham? Check out Dermoperfection, the West Midlands’ most trusted clinic!

From quickly clearing your occasional breakout to creating a long-term plan so you can say goodbye to acne for once and for all, our acne experts are here to help!

Acne is a very common skin condition, usually attributed to puberty, however this often carries on into adulthood. Reasons behind adult acne include if it runs in your family, are experiencing hormonal changes (e.g. pregnancy or periods) and other environmental triggers.

Choosing unsuitable treatments or products can worsen acne instead of bettering it. This is why we always recommend a bespoke treatment and skincare plan!

Our acne treatment recommendations include:

HydraFacial Syndeo

Achieve “the best skin of your life” cleared from acne with a HydraFacial! Our Advanced Acne HydraFacial deeply cleanses and exfoliates the skin, followed by extraction to remove impurities from the pores. Then, the skin is hydrated and saturated with intense moisturisers.

We then use a bespoke booster with ingredients specifically chosen for acne and blemish-prone skin!

SQT Bio Microneedling

The next generation SQT Bio Microneedling treatment is the only device of its kind to treat active acne! This is also a great solution to acne scarring.

SQT Bio Microneedling is derived from freshwater sponge, so if you want a 100% natural solution to acne, this is the treatment for you!

INTRAcel Pro

Combining radiofrequency (RF) energy with microneedling, INTRAcel Pro gives a radically enhanced effect in skin resurfacing.

The thermal energy the device produces destroys the causes of acne and acne bacteria, whilst repairing scarring, poor texture and pores. Plus, it’s even suitable for body acne as well as on the face!

PCA Skin peels

Skin peels are a firm favourite for quick and powerful rejuvenation. Our PCA Skin peel range is known for its gentle approach to skin peels, whilst still uncovering radiant skin free of acne and scarring.

Mesoestetic Microneedling

Our hugely versatile Mesoestetic Microneedling treatment is a great way to achieve clearer skin! The Skinmark c.prof solution is specifically formulated to reduce the appearance of blemishes and acne scarring.

Don’t forget to complement your acne treatment plan with at-home skincare! We are an Obagi and PCA Skin ambassador clinic in Birmingham, and we can advise on which of their products are best for acne-prone skin.

Don’t just take our word for it – one of our 5* reviews said: “My daughter attended an appointment with Amy yesterday, to help treat her acne. Amy was wonderful, talked her through the process and all the aftercare options. The difference was already noticeable after only the first treatment and she left feeling much more confident.”

Find the solutions to your acne and unlock your confidence at our premium clinic in The Mailbox, Birmingham! Book your consultation here.

We LOVE SQT Bio Microneedling as an all-year round treatment for rejuvenation, but why should it be your summer essential?

In this article by SQT, take a look at why you should be trying or maintaining your Bio Microneedling treatments!

Maintaining advanced skin treatments such as SQT Bio Microneedling during the summer months is essential for several reasons. The combination of increased sun exposure, higher temperatures and outdoor activities can significantly impact the skin.

Protection against sun damage and clogged pores

• Increased UV Exposure: Summer months bring longer days and more sunshine, which means more exposure to harmful UV rays.
• Outdoor Activities: Increased outdoor activities during summer can lead to more exposure to pollutants and bacteria, which can clog pores and cause acne.
• Advanced skin treatments often include products with high SPF and ingredients that provide additional protection against UV radiation.
• Preventing Hyperpigmentation: SQT Bio Microneedling can help prevent and reduce sun-induced pigmentation and dark spots by promoting even skin tone and enhancing skin renewal.

Managing skin hydration

• Combatting Dehydration: High temperatures and increased perspiration can lead to skin dehydration. SQT Nourish & Hydrate (aka the non-injectable skin booster) can replenish moisture and maintain skin elasticity.
• Barrier Protection: The treatment strengthens the skin’s barrier function, helps prevent moisture loss and protects against environmental stressors common in summer.

Controlling acne and oil production

• Increased Sebum Production: Heat and humidity can cause the skin to produce more oil, leading to clogged pores and breakouts. The SQT resurfacing treatment can help manage oil production and keep acne under control.
• Exfoliation: Regular exfoliation through SQT Bio Microneedling treatments helps remove dead skin cells that can clog pores, thus preventing acne and keeping the skin smooth.

Consistency is key

• Treatment Efficacy: Acne treatments often require consistent use over several weeks or months to be effective. Interrupting treatment can lead to a resurgence of acne, undoing the progress made.
• Prevention: Continuation of treatment helps prevent new breakouts from forming. Summer conditions can exacerbate acne, so maintaining treatment is crucial for keeping skin clear.

Repairing and healing

• Addressing Sun Damage: SQT spicules have UV protection properties, this helps to heal and repair skin that has been exposed to the sun, reducing inflammation, and preventing long-term damage.
• Promoting Skin Renewal: SQT Bio Microneedling promotes cell turnover, which can accelerate the skin’s natural repair processes, maintaining a youthful and healthy appearance and enhancing skincare absorption by up to 3000%.

Aesthetic maintenance

• Smooth and Even Skin Texture: Maintaining treatments like SQT can ensure a smooth skin surface and minimise the appearance of fine lines and wrinkles, which can be more noticeable with summer squinting and sun exposure.
• Enhanced Results: Continuous care ensures that the benefits of previous treatments are prolonged and that the skin remains in optimal condition, ready to face the challenges of the summer environment.

Credit: Ashley at SQT UK

Your SQT Bio Microneedling specialists in Birmingham

Dermoperfection was the first clinic in Birmingham to be SQT trained, and have helped many patients achieve their aesthetic goals with this revolutionary treatment!

We can advise on the perfect timing of your SQT Bio Microneedling especially ahead of holidays and other summer events. You can even combine with other summer-ready treatments for optimised results.

To book your consultation, head here. We can’t wait to see you soon at our Mailbox clinic!

Are you self-conscious about cellulite? Looking for a non-invasive solution?

Introducing EMTONE, new and in-demand at our leading West Midlands clinic!

What is EMTONE?

EMTONE is the ONLY device to simultaneously deliver both thermal and mechanical energy, treating all major contributing factors to cellulite (gynoid lipodystrophy).

The synergistic effect of these technologies:

• Diminish fat chambers
• Remodel collagen fibres
• Restore skin elasticity
• Increase blood flow and metabolic waste removal

The key EMTONE treatment areas include:

• Buttocks – helping it appear firmer
• Thighs – targets dimpling and orange peel look
• Abdomen – helping it appear tauter
• Arms – adds to firmness of the upper arms

Who is EMTONE for?

If you are one of the 90% of women that says they have cellulite and is looking for a non-invasive solution, EMTONE is the treatment for you! Cellulite also affects a small proportion of men.

Each session only takes 20 minutes, so is very easy to fit it into your schedule. You can even enjoy EMTONE as a “lunchtime treatment”.

We can discuss your treatment suitability with a bespoke consultation. You may even want to combine EMTONE with our other body confidence treatments in Birmingham!

This includes fellow BTL Aesthetics treatment EMSCULPT Neo! Patients love this combination for a sculpted and toned look all-over. You could also combine with our Green Laser Lipo (full body fat loss) treatment.

Results are visible in as little as one session, however you can maximise these effects with one of our exclusive EMTONE course offers. Check them out here.

What are EMTONE reviews saying?

One EMTONE patient noted the natural-looking, confidence boosting results of this treatment. They said: “Since I’ve done the EMTONE, I have more confidence in what I wear and in everyday social situations. I don’t want the first impression to be that I’ve had work done.”

The most confident version of you awaits with EMTONE at our premium clinic in The Mailbox, Birmingham!

The freshest natural rejuvenation injectable is taking over the celebrity world!

In a recent episode of The Kardashians, Kim told Kris: “I got salmon sperm facial with salmon sperm injected into my face.”

She’s not the only famous face giving Polynucleotides a go, with Jennifer Aniston and Katie Piper also trying it out – and we expect even more to follow suit!

What are Polynucleotides?

Polynucleotides utilise filtered, purified and sterilised natural DNA fractions from salmon (and trout too). When used in injectables, this gives amazing natural rejuvenation, especially as salmon and trout DNA closely resembles human DNA!

As well as overall revitalisation, Polynucleotides also help treat:

• Fine lines and wrinkles
• Hyperpigmentation
• Dark circles
• Dehydrated skin
• Uneven skin tone and texture
• Hair loss

And more!

Patients enjoy Polynucleotides as both a preventative treatment to address initial signs of ageing, or to gradual regenerate deeper sagging in older patients.

Polynucleotides have differing uses to other injectables including Profhilo, dermal fillers and anti-wrinkle injections. However, you can combine your Polynucleotide treatment with one of these based on your goals – just ask our clinicians during your consultation!

What brand of Polynucleotides does Dermoperfection use?

Our Birmingham clinic is proud to offer leading Polynucleotides from Dermafocus.

Their Plinest range is renowned for the way it stimulates fibroblast activity, which aids collagen production. This is the secret to maintaining youthful skin!

We ONLY offer the most trusted brands in-clinic, plus every Polynucleotide treatment will be performed by one of our medical injectors.

We also pride ourselves on our 5* reviews from patients! Karl said: “Stuart has a way of putting me at ease from the outset and I trust him implicitly. His aesthetic knowledge is unequivocal and has invested in state of the art technology for the Mailbox clinic. The results speak for themselves!

“Thanks for keeping me and now my family and friends looking so fresh and beautiful.”

So do you want to try this celebrity and patient loved treatment for giving your skin the TLC it deserves? Book your Polynucleotides at our leading West Midlands clinic today!

Cover image: Disney+

Looking for natural looking enhancements from your fillers? Discover MaiLi at our leading injectables clinic in Birmingham!

What is MaiLi?

MaiLi hyaluronic acid filler is a game-changer in facial rejuvenation. It addresses core aspects of facial ageing, notably the bone structure and fat pads, providing a subtle yet transformative enhancement.

With its advanced Oxi-Free technology, MaiLi stands apart in its ability to mimic natural facial contours, ensuring a youthful and natural appearance. It’s about enhancing, not altering.

MaiLi fillers come with a promise of quality, safety and satisfaction. They even won two 2023 Safety In Beauty Awards!

As seen in Tatler Cosmetic Guide 2024

Sinclair, the brand behind MaiLi, conducted a survey, which found 97% of women believe they face judgement for the way they look. They also found that 61% have received negative comments about their appearance, and that a third have withheld their decision to have dermal fillers in fear of judgement.

These are sad but unsurprising statistics that we want to change! This is why we love the MaiLi MyPower Campaign, which celebrates women taking on judgement expressing their power.

The stigma around tweakments is always changing – and we’re here to help you feel your most confident in every aesthetic decision, made with our expert clinicians.

The results speak from themselves

This patient was treated with 0.9ml of MaiLi Define in the lips. They also received 2ml of MaiLi Extreme in the chin giving a subtle lift to the volume in the lowerface.

Image courtesy of MaiLi

Results of MaiLi fillers

MaiLi’s entire portfolio continues to show high-performing results at 12 months – including exceptional longevity in lip treatments.

Significant improvement in GAIS is also still visible at 12 months. In fact, 81% of treated patients show improved, very improved or exceptionally improved results in that period – with no top-up treatment performed!

Why choose Dermoperfection for your MaiLi fillers?

Our leading West Midlands clinic only offers the most premium and trusted brands, and MaiLi is no exception.

All our filler treatments are performed by medically trained injectors. They will offer you a no-obligation consultation first to assess your suitability and discuss your goals.

We pride ourselves on our natural results, and will advise on the best time on top-ups based on safety and maintaining these subtle but noticeable enhancements.

You deserve the best, so start your confidence journey with MaiLi at Dermoperfection today!

Words from MaiLi by Sinclair

Ever wondered what’s underneath the layers of your skin beyond what the naked eye can see? Looking for a skin analysis to shape your most personalised treatment plan EVER?

Observ 520x is a state-of-the-art skin analysing system, available at our Birmingham clinic! The high quality images provided aids our clinicians in giving you accurate skin diagnosis at the dermal and epidermal layer.

The use of patented skin fluorescence and polarised light illumination technology to reveal these conditions, even in the early stages of development. 

Observ 520x is also equipped with 10 comprehensive observation modes to view and analyse skin health from the deepest layer right through to the surface. 

Our clinicians can show you these images from beneath your skin, and we can share this with you either printed or by email. We can also access these for any future appointments. 

What skin conditions can Observ 520x identify?

The common concerns detectable with Observ 520x include:

• Hyperpigmentation
• Melasma
• Rosacea
• Fine lines and wrinkles
• Dehydrated and irritated skin
• Acne
• Blocked pores
• Milia

And more!

Why choose Dermoperfection for your skin analysis?

We are leading providers of this leading skin analysis technology in Birmingham! After our clinicians have looked deep into the skin’s layers and seen the concerns identified, we can use this to shape your treatment plan with us.

Just a selection of the in-demand treatments we offer to tackle the concerns identified by Observ 520x include:

• HydraFacial Syndeo
• SQT Bio Microneedling
• EMFACE
• INTRAcel Pro
• ULTRAcel Q+
• Profhilo 
• Plinest Polynucleotides
• PCA Skin peels

And more!

Observ 520x can also be used to help us shape skincare recommendations too! We are an Obagi and PCA Skin ambassador clinic here in Birmingham, bringing you all the best medical grade skin products.

So are you eager to see what your skin holds and create your most bespoke treatment plan yet? Book today at our premium clinic in The Mailbox, Birmingham!

We love shouting about the best non-surgical alternatives to face lifts, especially those available at our Birmingham clinic!

And we loved this Daily Mail piece about one of our newest and most in-demand treatments – check it out below:

Q: Are there any natural ‘face lifting’ treatments that work but don’t involve injections or pain? I want to look just a bit perkier.

A: Most treatments for sagging skin are ‘natural’ as they apply heat to trigger your body’s own healing collagen response to tighten and lift moderately lax skin. But yes, this process does involve some downtime. 

However, EMFACE treatments don’t!

Like EMSCULPT, an equivalent for the body which can give toned abs or a bum lift, these machines use high-intensity focused electromagnetic stimulation: electric pulses that make facial muscles contract thousands of times per 20-minute session.

Over four treatments, this effort-free ‘face yoga’-on-steroids (pads are stuck to your forehead and cheeks and you feel a sort of ticklish pressure) strengthens and shortens your muscles, giving visible lift for up to a year. 

Credit: Inge van Lotringen / Daily Mail

More about EMFACE

EMFACE, a BTL Aesthetics treatment, is a world-first, state-of-the-art facial harnessing a patented combination of HIFES and RF energy.

This penetrates deep into the skin’s layers, promoting cellular renewal and rejuvenation! EMFACE treatment areas include the submentum (double chin), cheeks and forehead.

Transform your skin and see “less wrinkles, more lift” – take a look at the results you can expect here.

Male and female patients have been LOVING EMFACE since we added it to our pioneering treatment range. Trudie said: “Had the new EMFACE at Dermoperfection with Stu at The Mailbox. Face lift without surgery and no downtime and pain-free. Results are amazing. The staff are so friendly and welcoming, will be booking in again. Thank you guys!”

Expect incredible outcomes with every EMFACE treatment, or you can maximise effects with one of our exclusive course offers! Check them out here.

We can’t wait for you to join us at our leading West Midlands clinic to achieve the face lifting results you’ve always wanted, without even going under the knife!

Achieve the best rejuvenation of your life in as little time as a lunch break!

Gone are the days when you’d have to set aside a day or more for your aesthetic treatments. Now, you can see amazing results in minimal time!

Dermoperfection are your Birmingham specialists in lunchtime treatments, offering only the best procedures and technologies including:

HydraFacial Syndeo

Achieve “the best skin of your life” in as little as 45 minutes with HydraFacial Syndeo! This is the most innovative and advanced hydrafacial system ever, with patented technology to cleanse, extract and hydrate the skin.

HydraFacials treat fine lines and wrinkles, sagging skin, acne and skin oiliness, hyperpigmentation, dull and dehydrated skin, and can even boost your hair! Discover more about our HydraFacial treatment in Birmingham here.

SQT Bio Microneedling

The “future of microneedling” is all about maximum results in minimum time! SQT Bio Microneedling uses natural microneedles derived from freshwater sponge; when inserted into the skin, this creates firmer, smoother and youthful-looking skin.

This is the only microneedling device of its kind to treat active acne, plus it also treats scarring, skin laxity, hyperpigmentation, melasma, dull skin and more. Read more about this Birmingham exclusive treatment here.

Profhilo

Profhilo is always a hot topic, as one of the most trusted injectables for boosting hydration AND remodelling sagging skin! Plus, with every session being only around half an hour, it’s the perfect treatment for revitalising your skin quickly but effectively. Check it out here.

We now offer Profhilo Structura too, a brand new innovation for counteracting sagging around the cheek and eye area.

Polynucleotides

Skin regeneration in 30 minutes or less – yes please! Polynucleotides have been dubbed the “freshest natural rejuvenation injectable”, derived from salmon and trout DNA. When used in aesthetics, they kickstart skin regeneration and boost collagen and elastin production.

We are proud to offer Plinest, the premium polynucleotides brand in-clinic – find out more here.

EMFACE

Face lifts in 30 minutes DO exist when you have EMFACE! But, this is completely needle-free, so it comes with no downtime either.

EMFACE uses a patented combination of HIFES and RF energy for lifting and tightening the forehead, cheeks and double chin. Expect results that last for up to 12 months! Discover this in-demand treatment here.

EMSCULPT Neo

Experience transformative results in building muscle and burning fat with EMSCULPT Neo – with every 30 minute session equivalent to 24k sit-ups!

This first-of-its-kind procedure combines HIFEM and RF to sculpt the arms, abdomen, flanks, buttocks, thighs and more – effects last up to a year! Take a look at more about EMSCULPT Neo here.

INTRAcel Pro

The combination of RF and Microneedling is the secret to lifted, tightened and resurfaced skin in less than half an hour!

INTRAcel Pro is lauded for its natural rejuvenation, as it stimulates new collagen and elastin production. Alongside this, a range of concerns are treated including fine lines and wrinkles, acne and scarring, sagging skin, stretch marks, open pores and more. Read more here.

ULTRAcel Q+

The world’s fastest HIFU is here for your lunchtime glow-up! ULTRAcel Q+ is a clinically proven non-surgical treatment for lifting the face and contouring the body, achieving results usually only seen with surgery.

The key benefits of our exclusive HIFU treatment include an improvement in skin tone and texture, a reduction in fine lines and wrinkles, tackling stubborn fat deposits and more. Read more about it here.

These treatments all come with little to no downtime, so you can resume your workday or everyday life straight after your appointment. Our expert clinicians may give you a few easy aftercare pointers though.

Your journey to confidence has never been easier than with our leading West Midlands clinic! We have over 13 years experience and have completed 35,000+ treatments, so you couldn’t be in safer or more talented hands.

Book with the best today and see incredible instant rejuvenation!

It’s a Euros summer, and all eyes are on the England team, especially Birmingham’s very own Jude Bellingham!

Alongside being one of the tournament’s most promising players, fans have also noticed darker patches on his skin, particularly around the cheeks and forehead.

What is hyperpigmentation?

Hyperpigmentation is a common, harmless condition where patches of the skin become darker than the surrounding areas. This can be a result of:

• Skin tone – darker skin tones are more likely to experience hyperpigmentation.
• Sun exposure 
• Hormonal changes
• Age
• Genetics, and more.

With Jude’s skin tone and sun exposure due to his job being outside, this makes him more susceptible to pigmentation concerns. Melasma is also a very common pigmentation issue during your 20s.

He’s not the only famous face that’s experienced this skin concern. The likes of Kim Kardashian, Jenna Dewan, Olivia Munn and more have also had hyperpigmentation, melasma and related concerns.

How can hyperpigmentation be treated?

There are many simple and highly effective solutions to tackle hyperpigmentation, both at home and in-clinic at Dermoperfection!

Our skincare recommendations include:

• Wearing SPF daily: of course, this is essential even if you don’t have pigmentation concerns! This protects against UVA and UVB rays, thus preventing overproduction of melanin. 
• Choosing hyperpigmentation tailored products: we are both an Obagi and PCA Skin ambassador clinic in Birmingham, so you can expect only the best products to add to your routine. 

Check out our full skincare range here.

Our treatment recommendations include:

• HydraFacial Syndeo: choose from a curated selection of HydraFacial boosters to minimise hyperpigmentation, and brighten, balance and smooth the skin. This 3in1 facial will then leave your skin GLOWING!
• SQT Bio Microneedling: microneedling has always been a pigmentation-busting favourite, and you can take it to the next level at Dermoperfection! Using freshwater sponge as microneedles, this is a 100% natural treatment. Plus, it gives amazing results in treating hyperpigmentation, melasma, uneven skin tone and more.
• PCA Skin peels: uncover your hyperpigmentation-free skin with a gentle but powerful peel! We offer the PCA Skin Perfecting Peel and NoPeel Peel for all-round rejuvenation, or try the Pigment Correct Peel. This peel achieves a 17% reduction in hyperpigmentation after only one treatment. 
• Mesoestetic Microneedling: patients LOVE the versatility of this microneedling treatment, as you can choose your own c.prof solution based on your skin concerns. The depigmentation solution does exactly as it says – reduces hyperpigmentation whilst also brightening and evening out the skin tone. 

This is just a selection of our in-demand hyperpigmentation treatments, however our trusted West Midlands clinicians can make bespoke suggestions during a consultation.

We can’t wait to see you at our Birmingham clinic so you can say goodbye to your pigmentation hang-ups for once and for all!

Cover image: UEFA / Getty Images

This month, Dermoperfection’s founder and director Stu featured in ‘Behind the Glow’, a blog for PCA Skin professionals! Check it out below:

Welcome back to the series Behind the Glow where we take 10 mins with one of our brand ambassadors to get to know them and all their PCA Skin gossip.

Introducing our next ambassador of the series, Stuart Logan the Clinical Director of Dermoperfection Medical, Skin & Cosmetic Clinic based in The Mailbox, Birmingham. Stu’s journey began in the NHS, where he honed his skills in emergency and acute medicine. With extensive experience in senior clinical and operational roles across various specialities and organisations, Stu’s expertise shines through in every treatment he performs.

What inspired you to become an ambassador for PCA Skin?

I was inspired to become an ambassador for PCA Skin because of the brand’s indication-led, results-driven approach to skincare and professional peels. Introducing PCA Skin into my practice was a game changer as it allowed me to offer my patients a home care product range that I had full confidence in, delivering results tailored to their needs and transforming their skin. The overwhelmingly positive feedback from my patients has been incredible.

Growing alongside the brand in the industry, I feel a strong connection to PCA Skin and believe it has been a significant part of my professional journey. Becoming an ambassador allows me to further amplify this amazing brand and collaborate with the incredible team behind it.

Can you highlight some of your personal hero products in the PCA Skin line-up?

There are so many, but I’ll try to crunch it down to:
1. Pigment or Blemish Bar: These product do exactly what it promises for the skin. Simple to use, yet deliver outstanding results. Patients love them for the long-lasting effects and incredible value.

2. Hydrating Serum: Personally, this is my favourite. Not only does it have a refreshing and nourishing scent, but it also provides a lightweight, plumping effect, serving as the perfect pre-moisturiser glow base. It’s ideal for achieving that coveted ‘dewy skin’.

3. Clearskin: This product stands out as my favourite for patients with blemish-prone or problematic skin. It’s a hard-working solution that offers soothing, barrier-building, hydrating, and blemish control properties all in one. Even troubled skin can tolerate it well, and patients notice significant improvements after just a few uses.

4. All the SPFs!: As someone with sensitive skin, I’ve had my share of struggles
with SPF products. However, every PCA Skin SPF I’ve tried has been non reactive, providing a glowing, non-clogging, breathable, and excellent protective barrier. It’s no wonder they’re best-sellers!

5. Retinol Range: Thanks to its encapsulated technology, this range is
incredibly well-tolerated by the skin. It releases active ingredients effectively, making it a highly effective treatment that’s gentle on the skin.

6. Vitamin B3 Eye Brightening Cream: This product is like a glow-up for the eyes! It’s superb at revitalising and brightening the delicate eye area.

Are there any unique or signature ingredients that you love from PCA Skin?

Absolutely! When it comes to unique or signature ingredients from PCA Skin, I have to rave about their peels! They’re truly unmatched. Self-neutralising, condition-led, gentle yet incredibly effective, these peels pack a powerful punch.

What sets them apart is their versatility-the ability to combine, layer and tailor them to each individual’s needs. These qualities make them stand out as exceptional tools in achieving transformative results for my patients’ skin.

Are there any specific products combination or routines you swear by?

Absolutely! When it comes to specific product combinations or routines, I always advise my patients to identify 2-3 hero products that work best for their skin and stick with them. It’s about finding the right combination tailored to their individual needs to achieve the desired results.

Whether it’s addressing specific concerns or maintaining overall skin health, personalised combinations are key to unlocking the full potential of their skincare regimen.

What advice would you give to someone who is new to using the brand?

For someone new to using the brand, my advice would be to allow the experience to unfold gradually. The PCA Skin team is fantastic, their training is top-notch, and the products speak for themselves.

Begin by introducing one product at a time to new customers, allowing them to experience its benefits firsthand. As their confidence in the brand grows, they’ll naturally be inclined to explore and invest in additional products.

Do you have any tips or recommendations for retailing skincare?

When it comes to retailing skincare, integrating it into your treatment plan is key. I often emphasise to patients that while 10% of the work happens in the clinic, the remaining 90% relies on their skincare routine at home. It’s crucial to discuss skincare as not just a product, but as the essential aftercare following their treatment.

By framing it in this way, patients better understand the importance of consistent skincare practices to maintain and enhance the results achieved during their professional treatments.

Can you share any success stories of PCA Skin activity in your clinic? (an event/launch or promotion for example)

Our most successful promotion is always, when patients purchase a package of 3 professional peels, they receive a complimentary retail skincare product to enhance their at-home regimen.

This is the perfect opportunity to get patients investing in their skin’s health. Witnessing the improvements with our expert treatments and enjoy the added benefit of high-quality products tailored to your skincare needs.

If you could create a product you feel is missing from the range, what would it be?

Definitely a neck cream, for firming! Oh, and a scalp hydrator, people are really seeking this currently from the brands which treat their skin.

What is your holy grail skincare tip?

My ultimate skincare tip? Apply your hyaluronic acid serums on damp skin! Trust me, it makes an incredible difference.

Dermoperfection is a PCA Skin ambassador clinic and flagship store in Birmingham. For a bespoke skincare consultation, book here.